Zillow's New iBuy Brokerage: What Agents and Investors Need to Know

Zillow's New iBuy Brokerage: What Agents and Investors Need to Know

What Agents and Investors Should Do in ResponseAs it stands, the traditional real estate purchase model is still thriving. It is common for sellers to receive an iBuy estimate and then seek the help of a traditional agent for guidance. Related: 6 Reasons You Should NOT Get Your Real Estate LicenseWhat does the real estate investor need after purchase? With this in mind, the iBuy model is not as attractive as a real estate agent with a focus on investor clients. But, the industry is built on human connection, and traditional agents can utilize online tools and their local expertise to differentiate.

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