Had a new investor ask how to avoid large REIT competition when selecting their first Storage location. In a large city they are forced there because the land is too expensive to build one story drive up. You are forced to build multi story (not $50,000 per acre, because I'm happy to build drive up at that price. $100,000 per acre, I would still build drive up.) The city has to be large enough to where they can't drive easily beyond 1 to 2 miles to get to drive up storage.