Filling up a realtor’s pipelines is undoubtedly necessary to ensure that they stay in business. Bring Back Your Old LeadsFor sure, you have old leads in there whom you’ve never contacted or never followed up with. Before you start shelling out to bring in new leads, check first if you have old leads that can still be converted into clients. I've actually observed old leads end up performing better than new ones. The reason why is there simply is \"more\" old leads than new leads out there.